If your business, in any way, depends on traffic from Google and other search engines, you’ll be aware of the recent Panda and Penguin updates that penalized over-optimization and other practices by SEO professionals and left many websites and businesses high and dry.Google

For years, we have advocated the use of blogging as an ethical and search engine-friendly way to provide useful, relevant and fresh content that makes your site more appealing to Google and other search engines.

Here are 5 reasons why regular and consistent blogging can help you bypass Google’s algorithm updates.

1.